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Siem Reap Launches ‘Still Cambodia – #SafeInSiemReap’ Campaign to Restore Global Confidence in Tourism

In response to growing concerns following international news reports, Siem Reap has launched the ‘Still Cambodia – #SafeInSiemReap’ campaign to reassure travelers worldwide that the city and its major tourist destinations remain safe, peaceful, and fully operational. The initiative, which has received backing from the Cambodia Tourism Board, aims to restore confidence and highlight Cambodia’s continued appeal as a top travel destination.

Addressing Growing Concerns Among Travelers

In recent weeks, international headlines have raised questions about the safety of Siem Reap, particularly in light of regional instability. Many travelers, tourism professionals, and partners have been asking one key question: “Is Siem Reap still a safe destination?”

A press release from the Still Cambodia campaign directly addresses this concern, stating:

“The reality on the ground is clear: Siem Reap and Cambodia’s main tourist destinations are safe, peaceful, and fully operational. Daily life continues as normal. Visitors are present, teams are working, temples remain open, and tourism activities are going on as planned.”

The campaign emphasizes that despite the speed at which news headlines spread, the actual situation in Siem Reap and throughout Cambodia remains unchanged. Local businesses, including those in the tourism sector, continue to welcome visitors and operate as usual, with no disruption to the country’s key attractions.

A Call to Action for Global Support

The ‘Still Cambodia’ campaign is a non-political, non-confrontational initiative aimed at creating a positive, authentic image of Cambodia in the eyes of the world. Rather than relying solely on institutional messages, it invites both individuals and businesses, regardless of their sector, to participate.

The campaign encourages the global community to share content that reflects the everyday beauty and charm of Siem Reap and Cambodia, including photos, videos, and stories showcasing local life, cultural landmarks, and natural landscapes. Crucially, participants are urged to avoid references to political or conflict-related issues, focusing instead on showcasing the peaceful and vibrant atmosphere of the country.

Hashtags for Global Solidarity

To amplify the campaign’s message, the organizers are asking people to use the following hashtags across social media:

  • #StillCambodia
  • #SafeInSiemReap
  • #Angkor
  • #SolidaritySeason

By sharing authentic, positive content, the campaign hopes to create a collective, grassroots effort to restore confidence among potential travelers and maintain Siem Reap’s status as a premier destination for cultural tourism.

“The strength of this initiative lies in the multiplication of individual posts,” the campaign organizers explain. “We encourage everyone to share this call with their teams, partners, colleagues, and networks. By sharing the reality on the ground, calmly and collectively, we can help restore confidence and keep Cambodia attractive to international travelers.”

An Inclusive and Collective Effort

What makes the ‘Still Cambodia’ initiative unique is its inclusive and decentralized nature. Rather than being led by one central organization, it relies on authentic, independent content produced by those who experience Siem Reap and Cambodia firsthand. This non-political campaign invites both individuals and businesses to work together in a spirit of solidarity, focusing on positive, accurate portrayals of the country.

“We are not pushing an institutional message. This is a collective effort,” the press release states. “It’s about showing the real, positive Cambodia—through the eyes of those who know it best.”

A Bright Future for Cambodia’s Tourism

As the world gradually recovers from the global pandemic and other geopolitical challenges, Siem Reap and Cambodia are determined to maintain their position as key players in the global tourism market. The ‘Still Cambodia’ campaign represents an essential part of the country’s efforts to protect its tourism industry and ensure that the world knows Siem Reap remains as inviting as ever.

With its iconic Angkor temples, rich cultural history, and warm, welcoming people, Cambodia continues to stand as a beacon of stability and beauty in Southeast Asia. Through this initiative, Siem Reap hopes to prove that despite challenges, it remains a safe and vibrant destination for travelers from all over the world.

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